The way we build products has fundamentally changed. The challenge today isn’t delivering more products and features, but uncovering what to build. In this talk, Ash Maurya will make the case for why success today is driven by differing mindsets versus differing skillsets. He’ll share practical models for using these mindsets to uncover, design, and build the next generation of products that matter.
About Ash Maurya
Ash Maurya is the author of two bestselling books “Running Lean” and “Scaling Lean”, and is also the creator of the highly popular one-page business modeling tool “Lean Canvas”.
Ash is praised for offering some of the best and most practical advice for entrepreneurs and intrapreneurs all over the world. Driven by the search for better and faster ways for building successful products, Ash has developed a continuous innovation framework that synthesizes concepts from Lean Startup, business model design, jobs-to-be-done, and design thinking.
Ash is also a leading business blogger and his posts and advice have been featured in Inc. Magazine, Forbes, and Fortune. He regularly hosts sold out workshops around the world and serves as a mentor to several accelerators including TechStars, MaRS, Capital Factory, and guest lecturers at several universities including MIT, Harvard, and UT Austin. Ash serves on the advisory board of a number of startups, and has consulted to new and established companies.